Sharing Google Ad Account Access

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Google has created a mechanism for sharing ad account access. If you have an existing ad account and you are looking to get PPC management, then you will likely need to share access to your account.

Why You Should Share Account Access

Sharing your ad account with a digital marketing agency is a good idea, rather than just handing over the logins. This is because:

  1. You remain in control of your account (you can remove managers as you please).
  2. Other people don’t have access to your Google Account, where they could see private information such as your emails.
  3. If you have 2 Factor Authentication, you may get text messages or security alerts whenever the agency tries to log into your Google Account.

How to Share Access

  1. Go to ads.google.com and log into your account
  2. Click on tools / settings
  3. Go to “account access”
  4. Hit the blue plus sign
  5. Add in the email address you would like to share the account to
  6. Click on the level of access you would like to share (usually “admin” level)
  7. Click send invitation

James is a Digital Marketing Strategist at Halo Digital. For over 10 years, he has been working with Perth businesses, organisations and companies to generate leads through online search. His specialty is formulating strategic digital solutions from website design, messaging, keyword optimisation, content creation, and link building. He lives with his wife, Briony and four children South of Perth in Western Australia.

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