The Brief
The King’s College were looking to update their website. The existing website had some quality components but lacked clarity and impact. As a result it was under utilised as a means of communication with current parents and generating interest from prospective parents.
Our Approach
In meetings with project coordinator pastor Linda Battersby we determined a method of simple communication despite the large amounts of information in the website. This was achieved through clear navigation and where possible culling out unnecessary areas of the site.
To make the site hi impact for prospective parents we assisted with the production of a video on the homepage. this video showcases the core values of the college in a compelling manner.
The Result
As a result of this website rebuild the college now enjoys an increased rate of enquiry for their open nights. The College is rapidly growing and plans are underway for expansion in college facilities. The website is on page 1 of Google for one of its primary keyword targets Christian schools Perth. this is helping to increase exposure of the college throughout the southern suburbs of Perth.
